The one-sheet artwork for the 1984 supernatural comedy depicts the iconic “no-ghost” logo, superimposed over a stylized cityscape with an ominous, glowing apparition. This instantly recognizable image served as the primary marketing tool for the film’s release, capturing the blend of humor and horror that defined the franchise.
This artwork became a cultural touchstone, instantly associating the visual with the film’s theme and tone. It effectively communicated the movie’s premise, attracting audiences and contributing significantly to the film’s box-office success. Its enduring popularity has led to its reproduction on countless merchandise items, solidifying its status as a key piece of 1980s pop culture iconography. Furthermore, it established a visual language that continues to be utilized in subsequent franchise installments and marketing materials.